Gupshup was founded in 2004 by Beerud Sheth and Rakesh Mathur and is headquartered in San Francisco, California, with major operations in Bengaluru, New Delhi, and Mumbai, India. The company product suite includes Conversation Cloud for omnichannel orchestration, AI Agents for automated customer interactions with human escalation capabilities, and Campaign Management for targeted marketing and onboarding workflows. Notable clients include leading banks, insurance companies, and global enterprises across emerging markets.
The company is privately held and achieved unicorn status in 2021 with a $1.4 billion valuation, raising over $544 million in total funding from investors including Tiger Global Management, Globespan Capital Partners, and Fidelity Management. Gupshup serves over 50,000 businesses across 130-plus countries processing over 120 billion messages annually. The company serves clients across banking, insurance, retail, e-commerce, telecommunications, and technology sectors. The company has acquired several AI and chatbot companies including OneDirect, AskSid, Active AI, and Onedirect to strengthen its conversational AI capabilities.
Gupshup employs approximately 1,200 to 1,500 professionals globally with a significant majority based in India and generates an estimated annual revenue of $232 to $287 million. Gupshup is the leading conversational messaging platform that enables businesses to build AI-powered chatbot experiences and omnichannel communication across WhatsApp, SMS, RCS, Instagram, Facebook Messenger, and web chat from a unified interface. Gupshup is the highest category partner for WhatsApp Business API, having onboarded over 225 enterprises for WhatsApp Business with one of the largest messaging volumes globally.
