Xoxoday (Empuls)

Xoxoday is a Bangalore-headquartered global rewards and engagement company founded in 2013 that operates through two primary platforms: Plum for rewards incentives and payouts and Empuls for employee recognition and engagement. Xoxoday serves clients across BFSI technology retail healthcare and professional services industries.

The Plum platform enables enterprises and B2B companies to distribute incentives loyalty rewards and payouts across global markets while Empuls provides an integrated employee engagement platform combining recognition communication and rewards into a unified HR solution. The company maintains strong delivery presence in India with offices in Bengaluru and operations supporting global expansion making it relevant for GCC teams seeking employee engagement and corporate reward solutions.

Xoxoday has grown to serve over five thousand clients globally with a presence across India Southeast Asia and Middle Eastern markets. The company is venture-backed and backed by prominent global growth equity investors. The platform supports multi-currency reward distribution API-first integrations and a marketplace approach to incentive fulfillment.