ClarityX, founded in 2023 by Rakesh Verma and Rashmi Verma, the founders of MapmyIndia, is an AI-driven data analytics and consulting company headquartered in India. The company's solutions are Made in India for the World, seamlessly integrating MapmyIndia's geospatial data with other multi-dimensional static and real-time data to extract sophisticated AI-driven insights. ClarityX serves enterprise customers across BFSI, retail, FMCG, energy, e-commerce, and other industries. ClarityX positions itself as an Indian alternative to global Big Four consultancy firms.
The company operates independently from MapmyIndia but maintains a strategic partnership leveraging MapmyIndia's geospatial data, location-based IoT technologies, and three decades of mapping insights. The company also launched mGIS, a self-serve location intelligence platform for spatial data visualization and analysis, and Places Pulse tool to detect patterns in consumer movements. The company started operations with a team of 20 people and expected to clock revenue of 50 crore rupees in the first year. ClarityX's close cross-leveraging between proprietary indices, machine learning models, insights, and MapmyIndia's extensive map data and geospatial platforms results in robust, comprehensive solutions that are both holistic and granular.
ClarityX empowers enterprises with AI-driven insights from multi-dimensional static and real-time data, enabling immediate strategic decision-making and driving digital transformation. ClarityX offers proprietary indices including District Potential Index and Rural Potential Index, machine learning models such as Sales Projection Model and Risk Assessment Model using predictive modeling, and in-depth insights including Origin-Destination Analysis, Category Trend Analysis, and Catchment Analysis. The company combines AI and human intelligence to offer tailor-made actionable insights across industries.
